Visual, audio, direct, subliminal and guerilla, they all reach out and touch the consumer even more in 2018.
These media tactics are all basic building blocks of a great marketing plan. It’s not just pretty pictures and the color of the day, everything has a strategic reason for being there and when executed correctly with creativity they sing in harmony to a tune that captures the consumer and gets them to react.
This is the tool chest of advertising tactics we have which aides us in building a brands’ marketing success. Don’t forget the little grey cells that make up the left and right brain which we mash together to come up with a lot of the best creative ever experienced. Deciding on which ones to use, when to use them and how often we use them with any given brand as it relates to a specific consumer group is the real key to winning the game.